While social media allows you to reach a large target audience in a few clicks, it doesn’t allow you to segment messages and achieve a higher level of personalization as email does. That’s why email marketing is more effective at acquiring customers and retaining them compared to other social media channels. Once you’ve nailed these basics, start creating high-quality content regularly around generic , specific , and branded search terms your prospect might use. It also ranks #1 for many search terms as it has established authority and trust over time with high-quality content that engages its prospects. Video walkthroughs are also the safest way to showcase properties during the pandemic, so your prospects can narrow down their choices and visit only the ones that interest them the most.
People who want to are currently working or want to start working in the commercial real estate field and need sound ideas and knowledge. They need a good working and practical knowledge through blogs articles as well as day to day news articles and developments in the world of the commercial real estate market. Major print and digital magazines always use a high-quality cover image to grab the reader’s attention, establish the brand, and create interest right from the start. An offering memorandum is no different, and a well-designed cover will encourage potential investors to open the memorandum and learn more. Once you’ve discovered websites that accept guest posts, all you’ve got to do is follow their editorial instructions and submit your piece.
The tone should be authoritative yet informal and positive making the reading easy for our readers. Real estate terms should be written in such a manner so that readers new to this world understand everything. CCIM Institute will be closed on Dec. 26, 27 and 30, and Jan. 2 in observance of the holiday.
A commercial real estate radio show hosted by Howard Kline, featuring shows and interviews with CRE influencers. Insights into the New York City commercial scene, including market reports, top sales, new developments and deals. PropertyMetrics are a CRE software company writing about the financial side of real estate. The SharpLaunch blog offers actionable CRE marketing and sales tips, guides and how-to’s. We reserve the right to edit any posts the way we feel necessary to engage the reader’s attention.
In the case of condo fees, for example, an investor must live on the property or use it for work. Tax benefits from renovations are only gained as the improvements depreciate. If you don’t have any testimonials yet, reach out to past clients, remind them of the value you’ve provided, and give them an incentive for taking the time to write a great testimonial for you. Also, make sure to include the name and the photograph of the reviewer to add more credibility to your testimonials.